Digital Trends 2020 was Adobe’s biggest campaign of the decade. Working with the senior team at Adobe Europe, I was tasked with leading the brand language and helping to develop the concept for an immersive website inspired by the theme of planets. I helped to deliver a cross-platform campaign including numerous websites and promotional assets. The project resulted in a 300% increase in report downloads. Following this success, I continued working with Adobe on numerous other campaigns.
"Last year, we saw amazing results from our global campaign (more than 240,000 website visits and 26,000 downloads) and we’re seeing even better results this year."
– Sabina Bonaiuti
Senior Manager at Adobe
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